Absolute Color Mailplex is a leader in commercial printing and full-service direct marketing. We bring over 100 years of experience and dedication to cutting-edge printing technologies and innovative direct mail solutions.
President & COO
As a native Houstonian born and raised in the Heights, Geno has worked in his family’s blueprinting business since childhood. Service Inc visual communications was anchored in downtown Houston and dealt almost exclusively with the oil and gas companies and other major players in the downtown area. Geno joined Norm Pegram in founding PremierIMS in 2008 with the shared mission of moving the industry forward through a declining economy. Geno has served as an officer for numerous trade organizations and community charities and won many awards and accolades for his industry and community service.
Public Relations Officer
Norm was born and raised in San Antonio and was first introduced to the industry while attending the University of Texas at Austin and working in the printing and mailing operations of the University Interscholastic League. Norm moved to Houston after graduation and worked for National Mail Advertising in sales and later became Executive Vice President of Greater Houston Mailing Services. Soon after he started his own company Mailplex List Services, later to become International Mailing Systems, Inc. In 2008, Norm and Geno Baiamonte joined forces to found PremierIMS, a direct marketing services company. Norm serves as an Adjunct Professor at the University of Houston teaching printing and mailing and serves in various positions on the boards of AAF, PIA, and MFSA.