Direct Marketing Data
Targeted data is the foundation of every successful direct mail campaign.
You can have a solid marketing message and the best product or service, but if your direct mail campaign focuses on the wrong audience you’re wasting time and money. Mailing lists target a demographic or geographic area as opposed to an unknown larger segmentation. Mailing lists are effective because they target a higher percentage of people who are more likely to use your product or service.
We have access to comprehensive databases that are defined and segmented by demographic, behavioral, lifestyle and financial data. Reach beyond generalized information with specialty consumer and business mailing lists that focus on highly specific categories or niche markets. Our lists are compiled from multiple data sources and are consistently updated to meet NCOA, Do Not Call, and Do Not Mail compliance requirements.
There are two main types of mailing lists
Compiled mailing lists are comprised of information from public records and sources such as the phone book, courthouse records, bankruptcy filings, mortgage deed records and more. These types of lists are perfect for special demographic targeting.
Response mailing lists consist of individuals who have responded to an offer either through the mail, phone, television or through other means of mass communication (e.g. magazine or catalog subscriptions). The lists are best for covering an entire market.
Mailing List Categories
We have access to comprehensive databases with access to individuals at over 149 million addresses. With over three hundred demographic selection criteria available, you can precisely target individuals most likely to respond to your offer. Extensive database information allows you to reach these prospects via direct mail, phone, email, social or display giving you the ability to conduct targeted multichannel campaigns.
- New Movers
- First Time Home Buyers
- Commercial Property Owners
- Licensed Professionals
- Religious Organizations
- Voter Data
- Boat Owners
- Pet Owners
- Families with children
- Insurance Renewal
- Medical Professionals
- Geographic areas
- Demographic selections
- Selections are endless!
Standard List Services include:
- Duplicate Elimination
- Do Not Mail Segmentation
- National Change of Address (NCOA)
- CASS Certification Process
Are you ready to acquire, retain and grow high-value customers?
Let’s discuss your project and find the right audience to grow your response rates and sales.
Complete the online form or call 832-608-6400